David's Photo David Rutkauskas

Life is Beautiful when you are your own boss. There's nothing quite like it. Hello, I’m David Rutkauskas, Founder, President and CEO of Beautiful Brands International. Everyday my company helps people with an entrepreneurial spirit like yours live a beautiful life by creating wealth and sustainability through franchising. Through this blog, I want to show you how I do it...with my personal experience and advice for success. You are welcome to email me your questions to: askdavid@davidrutkauskas.com and I will answer some of them in my future posts.

  • The Heart of the Entrepreneur

    April 3, 2012

    Got to love us entrepreneurs.

    We’re either one brick shy of a full load or innovative geniuses, depending on who you ask. Of course, the one thing you can’t accuse us of...is being ordinary. We’re anything but.
     
    If we were, we wouldn’t take the risks we take or do the things we do. I mean, who else can pull this stuff off and create businesses out of nothing? Entrepreneurs are clearly a different breed.


    Here are some other common threads I believe describe the heart of an entrepreneur. Let me know if you agree:
     

    • Action-oriented. Meaning we find it impossible to sit around or be still. Being led by the nose by someone else is a non starter and fate worse than death. Leading people is our passion—and so is catching a vision and creating something out of thin air. It’s in our blood...We have to take action to live. We have to build to breathe.


    • Right now attitude. Ask any entrepreneur and they’ll tell you—urgency is built into their gut. If you’re out to make it happen, then safe just doesn’t cut it. Neither does using deliberation as an excuse for inaction. We’re out to change the world and get it done by lunch...know what I mean?


    • Never quit mentality. If success were Italian food, persistence would be the garlic. Molto importanti. You have to stretch yourself in every way possible when you’re an entrepreneur. Hold tight to what you believe.  Stick to your goal...and never give up! 


    • Embrace the Uniqueness. Doing things the way everybody else does it is a sure fire way to fail. You can’t be normal and expect extraordinary results. Remember, you are an artist and your medium is ideas. Commit yourself to your vision and capture your business from the creative ether.


    You’re not like everybody so why try to be. At the end of the day, how many people can actually do what you do?  The answer is: not many.


    If you can envision it, you can create it.


    Be passionate. Be extraordinary.


    Live with astounding purpose.


    David